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Blog Category:

Enrollment Marketing and Admissions

1/19/2010
Dominick Miciotta
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Ten Things Higher Education Leaders Must Consider

1.A national accreditation review may be just as rigorous as a regional accreditation review as participating schools are subject to increasing outcomes based accountability.

2.The demographics that make up your student body are changing rapidly and this has implications for your admissions/marketing efforts, specifically by the year 2018/2019 white high school graduates will become the minority.

3.Educational outcomes among racial and ethnic groups in the United States are significantly lower than white groups and for our nation to remain competitive, we must work to close the racial achievement gap

4.Parent education and family income continue to be two primary factors that can predict and influence educational attainment and academic achievement.

5.Racial Identity Development is a real process people go through no matter what their race is part of preparing your graduates to compete in a more diverse world may include incorporating theories on this subject into your first year experience or other curricular areas.

6.A best practice for online program/degree delivery is to integrate academics with on-ground campus operations but separate operational student service areas.

7.Your institutions operational budget should be on a Proforma model especially when entering into a strategic planning phase.  Understanding revenue and expenses based on program, enrollment, retention and other variables, over the course of 2-4 years, will assist leaders with making granular level decisions that are critical to achieving strategic objectives.

8.Every employee should have key performance metrics.

9.A graduation rate of 55% within 6 years of entering a four-year program is a BAD THING.

10.Admitting students to your institution simply because they met the enrollment criteria has a direct impact on student success and retention.



1/13/2010
Dominick Miciotta
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Literacy, Teaching, Technology and the Impact on Women and Children

What is the role of Women's Literacy on their children's health and education attainment? How can technology specifically eLearning software impact the racial achievement gap? How can technology influence pedagogy and ultimately customize education for individuals on a global scale?

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